The hospitality industry is one of the largest industries which creates more job opportunities and increases the economy of a country. This is because the hospitality industry includes Restaurants, Hotels, and Tourism. Hospitality is all about providing great experiences to their customers. As in every industry, the hospitality industry is also fast-changing and one has to be on pace with the recent trends and the expectations of the customers. While in hospitality, one has to focus on fulfilling the expectations of their customers who are from various regions. All their expectations will differ as they belong to different countries and cultures. Keeping up with the trends will help greatly in improving the business.
Trends that support Hospitality Industry
In the fast-changing world, the trend also keeps changing almost every day. The increase in economy and new emerging technologies has increased the touring spirit of the people. They are subjected to see new things and places almost every minute they spend time in media. It increases their desire to travel around the world and explore new places. This leads to the fast growth and development of the hospitality industry. To stand out among the competitors, one has to be in the current trend. Here are few trends that are supporting the hospitality field:
Globalization and International Travel
Some people have the habit of saving their hard-earned money for traveling. Those people consider experience as a vital one rather than material possessions and wealth. To those experience seekers, it is important to provide the best experience they look for in their place of visit. So, they will search for one such restaurant and hotel to have a better stay. This is one of the most important global trends that helps the hospitality industry.
2. Home sharing and Vacation Rentals
In a tourist area, people always look for the touch of originality and regional foods. The originality of the region is what makes people visit a particular place. Ordinary and Traditional Hotels are having high domination in those areas which people consider as a leisure destination. So, a restaurant needs to have unique food along with traditional cuisines, beverages, and highly creative public spaces. This will increase the arrival of more tourists.
3. Bleisure – An emerging trend
A few years back, people who are on trips were generally categorized into two categories as business people and leisure seekers. This is because people who are going for business trips will generally book hotels and restaurants during weekdays where as leisure seekers will go for weekend bookings. But in recent times, people who are on business trips would likely extend their stay period till the weekend and enjoys the place. This gave rise to a new term called Bleisure comprising business with leisure trips.
This is the emerging trend among tourists, where people look for a place that provides an eco-friendly environment. This Go-Green trend has a positive impact on the hospitality industry. A recent survey stated that almost 70% of travelers like to book a place that provides eco-friendly accommodation.
For a fast-growing industry like hospitality, it is important to be on trend to make a successful business.